Posts tagged Vodafone

AD-vantage innovation

A slowdown makes everybody demand more bang for the buck. Stuck with smaller budgets, companies demanded better campaigns from agencies in 2009.

Vodafone set to take Zoozoos overseas

This year’s Indian advertising rage will soon get audiences overseas to sit up and take notice.

How small packs pay off big

You are at a bus station and feeling peckish, not ravenous, and want to grab a quick bite before you board your bus.

India Inc wakes up to ad ‘roadblocks’

The exclusive, but expensive product promotion route found many takers in India this year.

Vodafone calling buyers for its stake in Bharti Airtel

Vodafone Group has hung the ‘For Sale’ sign on its 4.39% indirect holding in Bharti Airtel, a move that could fetch it up to $2 billion

Resurgence of the brand mascot

Vodafone’s much talked about Zoozoos were in the news again. This time round it was thanks to a merchandising tie-up with Shoppers Stop.

Brand bosses’ favourite campaigns

Neytri asks the brand bosses to pick their favourite campaign in recent times.

Vodafone is India’s most admired marketer

Vodafone, Hindustan Unilever, Bharti Airtel, Nokia and PepsiCo are India’s ‘Most Admired Marketers’, best in the marketing class of India Inc 2009.

Wish I had made this ad…| Fun, contemporary, sharp

Tata Docomo Diet SMS:

Ajoy Advani

My pick of the best from the list of TV spots I happened to catch on the idiot box recently would be the Tata Docomo commercials. They are light, witty and a totally refreshing break from the cookie-cutter formula of ads these days that depend solely on film stars, celebrities and [...]